How To Install And Leverage Your FB Pixel in 18 Minutes… Or Less!

What is FB Pixel

• Tracking Conversions
• Optimize for Conversions
• Retargeting

Pixel Installation

• Grabbing the Pixel
• Installing the Pixel on your Website
• How to make sure the Pixel is installed

Pixel Application

• Customizing the Pixel for Specific Events
• Creating Custom Audiences

Bonus

• The anatomy of a Winning FB Ad